Top 5 BBA specialisations that will matter in the modern business world

BBA is one of the most popular courses and there are a number of specializations available for students who aspire to venture into the world of business or management

BBA is a junior-level program. This professional degree provides enough education and training to start your career as a trainee or junior level in the corporate world. BBA can lead to fulfilling and satisfying careers in management. Today, a BBA degree is being offered by top universities in the country. BBA is a three years full-time training program which equips students with necessary knowledge and skills in common business areas such as marketing, finance, human resource and more. In this competitive world, employers hunt for business administration graduates for a wide spectrum of positions, ranging from business manager and sales representative to human resource manager and project planner. And just like an MBA, even a BBA degree has specializations. Have a look at some specializations below:

BBA in Finance: The most preferred course in demand these days is finance and accounts. It offers skills for the highly competitive and complex field of finance. BBA in Finance and Accounts makes you competent in strategic and high-quality investments and provides financial solutions for corporations, governments, high-net-worth individuals, and institutions. While pursuing this degree, aspirants learn to manage client relationships, work in advisory groups, and plan the financial transactions. It helps the financial professionals in handling bonds and stocks, international financial issues, domestic issues and currency risks. Some career options after pursuing this specialization are commodity analyst, assistant consultant, investment advisor, financial controller, stock analysts, investment banking associate and back office analyst.  

BBA in Digital Marketing: Marketing forms an integral part of any organisation. It is a “new-age” marketing technique that is different from the conventional or traditional systems of marketing. Every aspect including financial services such as loans and banking requires marketing. Through BBA in Digital Marketing students learn business processes, practices and understand how economics works in the world marketplace. It equips the students in skills like management and decision making. The course is rewarding in terms of perks, incentives and salary package and is, therefore, a preferred choice among many.

BBA in International Business: In a globalized world, specialization in International Business can be rewarding for you. This degree will open doors for you to work in multinational companies, or even get a job overseas. BBA in International Business is all about conducting business on an international scale, so you learn about international trade, taxation, and accounting laws. With a BBA in International Business, you will be a sought-after candidate in multinational companies and overseas companies. The pay scale is often lucrative, along with benefits and growth opportunities. 

BBA in Operations: As far as operations management is concerned, it deals with the production of goods, management of facilities, warehousing and purchasing of goods and their quality control. In the long run, Indian companies are eyeing foreign markets to become global players. The only prerequisite is to prepare the aspirants to become future professionals by gaining both practical and theoretical knowledge. Operations executive, operations supervisor, warehouse executive, shift supervisor, vendor management executive and purchasing executive are some of the career options available after this specialization.

BBA in Tourism:  With a plethora of opportunities, the tourism industry is a fruitful career path to walk on. As a tourism professional, you will get exposure and opportunity to network as it is an important part of the job. Events and sports management, tourism marketing and the transportation industry are some of the options graduates can explore. 


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